Tony de Lautour
Mountain Range
oil on canvas
title inscribed, signed and dated 2000
1010mm x 1010mm
Realised: $25,000 May 2008
Mountain Range represents one of several works in which de Lautour uses such immediately recognisable symbols as the aeroplane, the Nike Swoosh logo, the @ symbol and 111, the New Zealand emergency services telephone number. Here, the McDonalds M is used to represent the capitalist giant which has conquered every country (Antarctica opening soon with NEW ICEburger™…). The mountain ranges within the formation are numbered and mapped out, seeming to reference their geographical positioning as well as the respective year of their colonisation or ascent and emphasising man’s subsequent desire to document such significant events. It is no surprise that ‘family restaurants’ tend to do this too. In using these numerals, de Lautour emphasises the mountain climber/restauranteur’s pride in conquest. These images are maps of geographical colonisation both in the old sense of exploratory conquest and the new sense of commercial conquest by a sprawling corporation.